Right now search engine optimization (SEO) is very important for online and offline businesses. Optimizing voice search is also important. Analysts estimate that by 2020, voice search will reach 50 percent of all searches. So, if you haven’t invested in voice search optimization, now is the time.
Why do I need to optimize for Voice search?
Only this marketing channel will be responsible for 50% of internet searches by 2020.
At present, there are only three results given to cellphones and only one on smart speakers.
You must be the answer given by the AI assistant, making you part of the buyer trip.
Voice Search Optimization vs SEO - What's The Difference?
SEO has long been the gold standard in terms of creating content that is easily found by users using search engines. Voice Search Optimization (VSO) is basically SEO for voice.
When users do searches by text on Google, Bing, or other search engines, they tend to type specific keywords and fragmented phrases rather than using full sentences. For comparison, voice search via a smartphone or smart speaker starts with the user asking complete questions spoken using natural language. Voice search users search for specific information or answers by engaging in conversations.
This is a critical difference that distinguishes VSO from SEO – with VSO searching done in conversation through verbal voice commands that are processed through an artificial intelligence platform (AI). Users ask several progressive questions to find the information they are looking for.
For comparison, most SEOs focus on keywords typed on the keyboard or touch screen to produce search engine results pages (SERPs) with results that best match the user’s request.
Another major difference between SEO and VSO is that there are two different types of voice search services – voice search optimization for search engines, and voice search optimization for voice assistants
Are you ready to optimize for voice?
SMALL BUSINESSES NEED TO OPTIMIZE FOR VOICE SEARCH SEO
MRWEDO HAS ALL THE TOOLS TO MAKE IT HAPPEN!
WE IMPROVE YOUR RATING WITH VOICE SEARCH OPTIMIZATION
By applying the correct scheme, search engines can better understand your site and its content. Beyond keyword optimization, you need to provide a search engine with context.
FAQ PAGE IMPROVES GOOGLE SOUND RATINGS
Ranking on Google takes time and requires some special techniques to get results. Your FAQ page can be used more than a reference for people on your site. Use your FAQ page to drive sound and organic traffic by optimizing with long tail keywords.
BRIEF RICH FOR ORGANIC TRAFFIC
To create a strong trust factor, as quoted in the answer to voice search requests, you must add a rich snippet that places your page at zero position on the SERP. We optimize long tail to include keywords such as “shop hours”, “near me”, and “prices” so you can take advantage of cellular search to increase organic traffic.
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Optimizing your website for Search Engines will give you more organic traffic and pay customers. Reach customers who are looking for you 24/7.